How Nature Inspires Fashion & Style

We all have to get dressed in the morning. We love to mix things up and showcase our personality through our outfits and accessories. This is our known as our style personality. How Nature Inspires Fashion & Style

But what inspires that style?  What inspires the fashion designers to create what we adorn ourselves in?

This blog is all about having a look at the natural world around us to determine how Nature Inspires Fashion & Style.

Famous French Fashion designer Coco Chanel, said, “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street; fashion has to do with ideas, the way we live, what is happening.”

Nature’s beauty, diversity and power have been a rich source of inspiration for fashion for centuries. Today flowers, feathers and animal prints are rarely absent from the lists of seasonal trends.

The most important part of getting natures inspiration is not just to view it, but to pay attention to each element of the design. Everywhere you look there are patterns, shapes, textures, and colours!  All of which are creatively incorporated in the design of clothing and accessories.

Patterns & Shapes

By observing nature a designer is able to incorporate new elements into their designs.

Following a boom in the 20th century and with the obesession still going strong, animal prints of all kinds are used in fashion!  Particularly leopard prints with its distinctive rosette pattern. And yet you can’t miss the rise of the zebra, tiger & snake prints too! 

But they are not the only patterns & shapes that exist in the world of fashion…

From big, bursting patterns to smaller, daintier prints, it’s clear that there are many ways to incorporate environmental shapes into our clothing and accessories.

There are plenty of patterns that are used on repeat with inspiration drawn from the 4 elements of nature: Earth, Air, Fire & Water.

For example, florals have appeared on the catwalks for many years. After top designers began incorporating floral themes into their collections, many have adopted the trend and made it their own.

Patterns & Textures are all around us - How Nature Inspires Fashion & Style
Patterns & Shapes that have influenced fashion design for many years.



The texture is also an important component in the design process.  This element determines a lot, the finish and overall look of the design!  Specifically, the texture is about the structure of the interwoven fabrics or threads that make up a fabric.

Understandably when designing, it’s important to know how a fabric will drape and feel. For example, overalls are great in denim, but would you wear silk satin overalls? Probably not. The design should be paired appropriately with the right fabric and a piece of clothing’s texture can completely transform its capabilities.

The natural world is rich in texture: the surface of any visible object is textured at certain scale.  Textures might be divided into two categories, namely, tactile and visual textures. Tactile textures refer to the immediate tangible feel of a surface. Visual textures refer to the visual impression that textures produce to human observer.

In regards to design, textured fabric is an excellent alternative to the visual of pattern & shapes, in adding personality and elegance to an outfit.  

How nature inspires fashion - textural influence.
Natural Textural Influence



Colour is an integral element of good design.  And it is one of the first things noticed, whether that be a single block of colour or a mixed variety.

But where does this colour inspiration stem from? Nature!  Colours from delicate blues of the oceans and seas, sunny yellows and oranges of beaches, deserts, through intense red-brown earthy shades to the calm greens of forests and hills.  And then you have the pure beauty of the naturally occurring bookends to each day, the sunrise and sunset, brilliant in their hues!

Colour has an enormous effect on how you feel. Everyone loves wearing their favourite colour, and in fact, it can certainly lift your mood and make you feel great! I recently wrote a blog about this year’s: Pantone’s 2020 Colour of the Year 

While it’s all well and good planning to embrace the bright block tones and colour clashes on the catwalks, it’s important to understand how to wear colour correctly and ensure our looks are flattering, rather than a sight for sore eyes. Not everyone can wear every colour!

Take your hue cues from Mother Nature!

So to conclude, I think we can all agree that the influence of nature over fashion & our style choices is monumental…just imagine, where would we be without florals for spring?

And some fashion designers take more inspiration than others. Take a look at the following link that shows examples of dresses that Russian artist Liliya Hudyakova has chosen as part of a photography project.  She paired style organizers’ dresses and distinctive pieces with the ordinary points of view that she imagines may have pushed them to make their creations: Fashion Designer Inspired by the Natural World  Nature Inspires Fashion & Style

Is there any particular pattern, shape or texture that you are drawn to?  What inspires your style?

Let me know in the comments below.

The Spirit & Grace Style Team Xx

Posted in

Katie Topping

Leave a Comment